Score, audit and grow your brand — free.
The same calculators and checklists Brand Ratna uses with 40+ businesses across Pune, Mumbai, Dubai, London, New York, Tokyo and beyond. Fill in a short form to unlock each resource — no marketing spam, one senior strategist reads every download.
Brand Health Score Calculator
Score your brand across 30 diagnostic points — positioning, identity, website, SEO/AEO and demand. Get a category-level breakdown in 3 minutes.
Open resource →PDF · 45 pointsBrand Audit Checklist (45 points)
The 45-point audit our senior strategists run every quarter for premium brands across India, GCC, EU and the US.
Open resource →PDF · 40 pointsManufacturing Brand Growth Checklist
40 growth levers for heavy engineering, industrial and export manufacturers — from certifications to ABM to trade-fair pipelines.
Open resource →PDF · 42 pointsJewellery Brand Premium Checklist
42 points to lift AOV without discounting — provenance, PDP, boutique experience, local SEO and HNI clienteling.
Open resource →PDF · 38 pointsHealthcare Brand Trust Checklist
38 trust levers for clinics, hospitals and healthtech — clinical credibility, patient-first UX, compliance and local SEO.
Open resource →Why we built these
After five years and 80+ projects, the same audit patterns kept surfacing. So we open-sourced them. Every resource is co-authored by a senior strategist and reviewed quarterly. If you would rather have us run the audit with you, book a free 30-minute brand review.